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About the Author
Mal Warwick
Mal Warwick, formerly chair of Social Venture Network, is the founder of Mal Warwick Associates, a fundraising agency specializing in direct marketing that has served nonprofit organizations throughout the United States since 1979. He has written, coauthored, or edited seventeen other books, including the standard fund-raising texts Revolution in the Mailbox and How to Write Successful Fundraising Letters, now both in second editions. He currently chairs the Resource Alliance, an international nonprofit based in London that builds the fundraising capacity of civil society organizations in Asia, Africa, and Latin America.
