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Why do people assume your business is a nonprofit?

Jenny Kassan Posted by Jenny Kassan, Owner, Jenny Kassan Consulting.


I have a client that I’ve been helping to raise money from investors.

I have a client that I’ve been helping to raise money from investors.  It is a for-profit corporation that is successful and profitable.  I am not exaggerating when I say that at least half of the people that I tell about this business assume it is a nonprofit.  The CEO of this company has told […]