Is there a "BK Way?"

    Is there a "BK Way?"

    What is distinctive about BK as a company and our practices?

    In 2017 Berrett-Koehler Publishers will celebrate the 25th anniversary of our founding. In preparation, we are gathering examples and stories that suggest what is different and noteworthy about the messages in our books and how we apply those ideas in running our company.

    Please post below any examples or stories you have of:

    • how BK differs from other companies in your experience 
    • a humorous interaction with BK staff or systems 
    • frustrations or disappointments you have had in working with BK 
    • what surprised you in an interaction with BK 
    • what others told you about BK that you found out to be true—or not true 
    • some aspect of BK that it took you a while to get 
    • some aspect of BK that you still don’t understand
    • the most memorable or meaningful thing you have observed about BK.
    We’re hoping that your posts will generate conversations on this site. BK president Steve Piersanti and other BK staff as well as BK authors, readers, and others may respond to some of the posts. And if we can collect enough interesting examples and stories to make a good book about our journey as a maverick independent publisher trying to change the world, we might publish a book incorporating the best ideas and accounts.

    You will need to log in to our website and join this group to post your stories.  If you have any technical difficulties, you can email Charlotte Ashlock at [email protected], or you can call her during Pacific Coast business hours at (510) 817-2279.


      Do want to get rich from online? How?

      Created by Susan California

      Here I am discussing what my thought is: 

      Either you want to get rich online or simply make greater greenbacks you can find the proper technique that suits you. In my view, I'm going for associate advertising because I build a domain round a product I really like and may sell nearly any brand present on the net. The alternative motive is this commercial enterprise would not require more than a few dollars funding for a big income (if finished nicely!!!).

      No person instructed you?!

      Sorry to disappoint you, but there is not this kind of component as "get rich brief with net magic components". But there are individuals who make money with it: the seller (scammer is in reality extra appropriate)! So, anything enterprise or job you want to begin online, if you need to be successful, you should follow the same rule than for offline interest:

      Discover and read a few trustful aids to understand what the business is approximate, what are the constraint, the blessings, the bounds and the investments.


      To know how to get rich then discover and study some trustful useful resource to understand what the enterprise is approximate, what are the constraint, the limits, the advantages and the investment.


      This is the hardest element! You can be the most knowledgeable apprentice associate marketer, webmaster or product proprietor, if you do not follow the internet marketing and layout strategies properly, you may not succeed. Doing so, you can see what are your internal and external hyperlinks, charges and profit.

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      The easiest way that your customers can connect you – A mobile App!

      Created by Alvina Jennifer

      If you have a business and a good clientele, you know how customers are – they want to reach you every minute, for the silliest reason possible, but at the end they are your bread and butter and they are paying you for it, so you can’t just ignore their demands or even afford to take it lightly.

      Customers can reach you in one click

      They contact you for a lot of reasons – some complaints, some enquiries but both are equally important for your development. So let’s explore different options how your customers can reach you: Phone Call - Like is it really possible for you to attend so many calls? Emails – Seems extremely tiring to answer them all the time and you might as well end up missing some mails during busy schedules. APP! – It will be so much easy for your customers, just one click and they can reach you anytime and every time and it will be the same for you too, to keep a track on all the complaints and enquiries through your App portal.

      AppsEazy, you have been great!

      I know what you are thinking – but how do I make one? The quotes of the app makers are just so high! Why not browse some App development software online? – I know of one called AppsEazy and they are really good at their work and is one of the best app maker software online.

      Online App development software..

      A online app development software isn’t literally a software, it is like a self-developing app interface which considers all your demands and you can yourself develop an app from your website in some easy steps in a very considerate amount. App maker software will create an app for you and it will be just so easy for your customers to connect you – every time they wish to look at your products or lodge a complaint, just one click on your app and you will be right there at their service!

      A constant partner: Mobile Phone

      We all know how mobile has become one of the most important devices in our lives and that no one can imagine a life without it. With technology in hand which is suspected to be the ultimate future, it is sure to open connecting mediums and if you are not on it, you are definitely missing out on a lot. So reminding you again, browse the app development software online and make an app for your business more sooner than later.

      Study says you should have both – a website and an app

      A study has found that customers are more inclined towards the organizations that are prompt in both – a website and an app. So just like it is extensively necessary to have a website presence, an App is no less. Because at the end of the day it is you who is losing out on so many hands holding mobile devices with so many of your competitors’ apps.

      Everything is online.

      Today technology has taken such wild turns that even an app can be developed in minutes and that too everything is online. No hassle of meeting the app makers substantially or dedicate so much of time to explain your needs and demands – you can do everything by yourself, and see everything happening on your screens.

      After all, online app maker software has made app development a smooth cake walk for you.

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    • hazelhenderson

      My Story

      Created by Hazel Henderson

      In 1991, I was faced with the folding  of the original publisher of my book Paradigms in Progress”  .   Somehow, I was lucky enough to  find Berrett-Koehler  and Steve Piersanti!   After I sent Steve my orphan book, he  contacted me saying that I was obviously an author whose work was “ under-published “.  Steve invited me to meet with him and the Berrett-Koehler team at their office in San Francisco.

      When I arrived  with a cordial welcome , we convened with the group in their conference room.  Steve introduced me and said how important he thought Paradigms in Progress was and that he hoped Barrett-Koehler would take over the book and re-publish it.

      Then to my surprise, he asked us all to take a few minutes in prayerful silence, focusing on their role and mission and how my work seemed to  align well.

      I was amazed, having had experiences with two  of my other publishers in New York , which were to  say the least, very different and with a strictly business focus.

      What I found at Berrett-Koehler was a deeply caring spiritual approach to  publishing as a calling .  I was deeply moved by the depth of caring  and focus on their mission.  Naturally, I was delighted when Berrett-Koehler decided to  take over Paradigms in Progress and they  re- launched my  book in 1995.  My books, including my later Building A Win-Win World (1996) have not been big sellers, since as a futurist I’m always about ten years ahead of where the market is at any time!  So I’m doubly grateful that they keep  these two  of my books in print and the latter title is also now an e-book.

      So naturally, I always first  steer my author friends looking for publishers  to  Berrett-Koehler!  I feel this affinity even though I’m now too busy running  our  Ethical Markets Media Certified B. Corporation to  participate in all the wonderful authors’ retreats and  cooperative activities.

      So, thank you all at Berrett-Koehler!   May you continue to  prosper and serve our common human future!

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    Contact Information

    Email [email protected] with any ideas or questions.