A Truly Awful Idea

Jeevan Sivasubramaniam Posted by Jeevan Sivasubramaniam, Managing Director, Editorial, Berrett-Koehler Publishers Inc.



American networks were quick to pick up on the phenomenal success of British television's "Dragon's Den" where inventors would come and pitch their ideas to a group of well-heeled investors in return for funding their ventures. There have been some great ideas but also some tragically flawed ones.

This segment shows one idea that was ill-conceived and didn't even have much likelihood of coming to fruition even if it did receive funding. It's a warning to inventors everywhere that good ideas require planning, too.