Search Results: "We Can’t Talk About That At Work"
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The New Way to Get Noticed
The giant brands that once dominated the media landscape—Oprah, the New York Times, NPR, CNN—have seen their monopoly on public attention smashed by the Internet and now find themselves competing with individuals and brands in a sea of micromedia: websites, social media, blogs, podcasts, and more. Ace publicists and marketers Barbara Cave Henricks and Rusty Shelton show that to navigate through this modern terrain, you need to think more like a media executive than a marketer. The key lies in mastering three crucial categories of media—earned, owned, and rented—and knowing how to integrate each for maximum success. By using this proven strategy, you can create a positive feedback loop that will generate massive momentum and grow a large, loyal audience for your message.
The giant brands that once dominated the media landscape—Oprah, the New York Times, NPR, CNN—have seen their monopoly on public attention smashed by the Internet and now find themselves competing with individuals and brands in a sea of micromedia: websites, social media, blogs, podcasts, and more. Ace publicists and marketers Barbara Cave Henricks and Rusty Shelton show that to navigate through this modern terrain, you need to think more like a media executive than a marketer. The key lies in mastering three crucial categories of media—earned, owned, and rented—and knowing how to integrate each for maximum success. By using this proven strategy, you can create a positive feedback loop that will generate massive momentum and grow a large, loyal audience for your message.
A Dynamic New Approach to Organizational Change
Dialogic Organization Development is a compelling alternative to the classical action research approach to planned change. Organizations are seen as fluid, socially constructed realities that are continuously created through conversations and images. Leaders and consultants can help foster change by encouraging disruptions to taken-for-granted ways of thinking and acting and the use of generative images to stimulate new organizational conversations and narratives. This book offers the first comprehensive introduction to Dialogic Organization Development with chapters by a global team of leading scholar-practitioners addressing both theoretical foundations and specific practices.
Dialogic Organization Development is a compelling alternative to the classical action research approach to planned change. Organizations are seen as fluid, socially constructed realities that are continuously created through conversations and images. Leaders and consultants can help foster change by encouraging disruptions to taken-for-granted ways of thinking and acting and the use of generative images to stimulate new organizational conversations and narratives. This book offers the first comprehensive introduction to Dialogic Organization Development with chapters by a global team of leading scholar-practitioners addressing both theoretical foundations and specific practices.
Dare to Serve
2018
The expanded and revised edition of Dare to Serve answers the question How do you transform an ailing company into an industry darling? Adopt servant leadership!
In this updated edition of Dare to Serve, former Popeyes CEO Cheryl Bachelder shows that leading by serving is a rigorous and tough-minded approach that yields the best results.
When she was named CEO of Popeyes in 2007, the stock price had slipped from $34 in 2002 to $13. The brand was stagnant, the team was discouraged, and the franchisees were just plain angry. Nine years later, restaurant sales were up 45 percent, restaurant profits had doubled, and the stock price was over $61. Servant leadership is sometimes derided as soft or ineffective, but this book confirms that challenging people to reach a daring destination, while treating them with dignity, creates the conditions for superior performance.
The second edition of this bestselling book includes Bachelder's post-Popeyes observations and new examples of how you can switch your leadership from self to serve. Ever engaging and inspirational, Bachelder takes you firsthand through the transformation of Popeyes and shows how anyone, at any level can become a Dare-to-Serve leader.
In this updated edition of Dare to Serve, former Popeyes CEO Cheryl Bachelder shows that leading by serving is a rigorous and tough-minded approach that yields the best results.
When she was named CEO of Popeyes in 2007, the stock price had slipped from $34 in 2002 to $13. The brand was stagnant, the team was discouraged, and the franchisees were just plain angry. Nine years later, restaurant sales were up 45 percent, restaurant profits had doubled, and the stock price was over $61. Servant leadership is sometimes derided as soft or ineffective, but this book confirms that challenging people to reach a daring destination, while treating them with dignity, creates the conditions for superior performance.
The second edition of this bestselling book includes Bachelder's post-Popeyes observations and new examples of how you can switch your leadership from self to serve. Ever engaging and inspirational, Bachelder takes you firsthand through the transformation of Popeyes and shows how anyone, at any level can become a Dare-to-Serve leader.
Pacing for Growth
2017
Go the Distance!
Whether you're running a race or running a company, pacing is everything. Go too fast and you'll burn yourself out—too slow and you're left in the dust. So how can leaders find the right speed? Growth expert Alison Eyring, who is also a long-distance runner and triathlete, found the answer in endurance training.
It's a concept she calls Intelligent Restraint. Eyring shows leaders how to evaluate their company's and team's current capacity for growth and identify the right capabilities and pacing strategies to increase growth steadily and sustainably. She masterfully weaves physiological and psychological research, in-depth business case studies, examples from real leaders, and practical tools with her own narrative of endurance training. The result is a revolutionary new mindset for enduring success.
Whether you're running a race or running a company, pacing is everything. Go too fast and you'll burn yourself out—too slow and you're left in the dust. So how can leaders find the right speed? Growth expert Alison Eyring, who is also a long-distance runner and triathlete, found the answer in endurance training.
It's a concept she calls Intelligent Restraint. Eyring shows leaders how to evaluate their company's and team's current capacity for growth and identify the right capabilities and pacing strategies to increase growth steadily and sustainably. She masterfully weaves physiological and psychological research, in-depth business case studies, examples from real leaders, and practical tools with her own narrative of endurance training. The result is a revolutionary new mindset for enduring success.
Kick fear-based living to the curb and discover exactly how to manifest the life of your dreams!
Is there another level of life that you want to live? Are there goals you've been struggling to achieve? It's time to stop settling for excuses and start achieving excellence!
With nearly two decades of experience working with high achievers globally, peak performance expert Delatorro McNeal II is passionate about teaching people how to live life full throttle. As a motorcycle enthusiast, McNeal uses powerful biking metaphors to vividly illustrate how to reject the monotony of living on cruise control. Packed with interactive exercises, compelling questions, and thought-provoking analogies, this book teaches you the methodology and the psychology to bring the best out of yourself! Each of the twelve chapters starts with the word Shift and invites you to make a simple but profound change that will accelerate your results and expand the horizons of your possibilities. You'll discover how to
• Lean into the curves of life and business
• Sever your dependency on the “kickstands of life”
• Put your weight into the changes you desire most
• Steer the flow of your emotional states
• Shift your core relationships to invite the right posse to your biker club
• Drive defensively to avoid the potholes that stop most people from succeeding
From the introduction all the way through to the conclusion, this book is a transformational seminar on paper. Join Delatorro McNeal as he takes you on the personal development journey of a lifetime.
Is there another level of life that you want to live? Are there goals you've been struggling to achieve? It's time to stop settling for excuses and start achieving excellence!
With nearly two decades of experience working with high achievers globally, peak performance expert Delatorro McNeal II is passionate about teaching people how to live life full throttle. As a motorcycle enthusiast, McNeal uses powerful biking metaphors to vividly illustrate how to reject the monotony of living on cruise control. Packed with interactive exercises, compelling questions, and thought-provoking analogies, this book teaches you the methodology and the psychology to bring the best out of yourself! Each of the twelve chapters starts with the word Shift and invites you to make a simple but profound change that will accelerate your results and expand the horizons of your possibilities. You'll discover how to
• Lean into the curves of life and business
• Sever your dependency on the “kickstands of life”
• Put your weight into the changes you desire most
• Steer the flow of your emotional states
• Shift your core relationships to invite the right posse to your biker club
• Drive defensively to avoid the potholes that stop most people from succeeding
From the introduction all the way through to the conclusion, this book is a transformational seminar on paper. Join Delatorro McNeal as he takes you on the personal development journey of a lifetime.
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