The B Corp Handbook, Second Edition 2nd Edition

How You Can Use Business as a Force for Good

Ryan Honeyman (Author) | Tiffany Jana (Author)

Forthcoming: 04/23/2019

The B Corp Handbook, Second Edition
B Corps are a global movement of more than 2,700 companies in 60 countries—like Patagonia, Ben & Jerry's, Kickstarter, Danone North America, and Eileen Fisher—that are using the power of business as a force for good. B Corps have been certified to have met rigorous standards of social and environmental performance, accountability, and transparency. This book is the authoritative guide to the what, why, and how of B Corp certification.

Coauthors Ryan Honeyman and Dr. Tiffany Jana spoke with the leaders of over 200 B Corps from around the world to get their insights on becoming a Certified B Corp, improving their social and environmental performance, and building a more inclusive economy. The second edition has been completely revised and updated to include a much stronger focus on diversity, equity, and inclusion (DEI). These changes are important because DEI can no longer be a side conversation—it must be a core value for any company that aspires to make money and make a difference.

While this book is framed around the B Corp movement, any company, regardless of size, industry, or location, can use the tools contained here to learn how to build a better business. As the authors vividly demonstrate, using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase trust in your brand.

Read more and meet author below



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Overview

B Corps are a global movement of more than 2,700 companies in 60 countries—like Patagonia, Ben & Jerry's, Kickstarter, Danone North America, and Eileen Fisher—that are using the power of business as a force for good. B Corps have been certified to have met rigorous standards of social and environmental performance, accountability, and transparency. This book is the authoritative guide to the what, why, and how of B Corp certification.

Coauthors Ryan Honeyman and Dr. Tiffany Jana spoke with the leaders of over 200 B Corps from around the world to get their insights on becoming a Certified B Corp, improving their social and environmental performance, and building a more inclusive economy. The second edition has been completely revised and updated to include a much stronger focus on diversity, equity, and inclusion (DEI). These changes are important because DEI can no longer be a side conversation—it must be a core value for any company that aspires to make money and make a difference.

While this book is framed around the B Corp movement, any company, regardless of size, industry, or location, can use the tools contained here to learn how to build a better business. As the authors vividly demonstrate, using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase trust in your brand.

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Meet the Authors


Visit Author Page - Ryan Honeyman
Ryan Honeyman is the founder of Honeyman Sustainability Consulting, a Certified B Corporation. He helps businesses save money, improve employee satisfaction, and increase brand value by maximizing the value of their sustainability efforts—including helping them certify as B Corps. Ryan writes about B Corps in media outlets like TriplePundit, speaks about B Corps at places like the UC Berkeley Haas School of Business, and consults with B Corp clients like Ben & Jerry’s, Nutiva, and CleanWell.

Visit Author Page - Tiffany Jana
Tiffany Jana is the CEO of TMI Portfolio, a collection of companies working to advance inclusive workplaces. TMI Consulting Inc., a TMI Portfolio company, is a 2018 Best for the World B Corporation. Jana is also the coauthor of Overcoming Bias.

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