The first book to help organizations understand and harness the extraordinary workplace learning potential of social media
Cowritten by the CEO of the world's largest workplace learning organization and a consultant and writer with extensive experience on the forefront of workplace learning technology
Features case studies showing how organizations around the world have transformed their businesses through social media
Most business books on social media have focused on using it as a marketing tool. Many employers see it as simply a workplace distraction. But social media has the potential to revolutionize workplace learning. People have always learned best from one another -- social media enables this to happen unrestricted by physical location and in extraordinarily creative ways. The New Social Learning is the most authoritative guide available to leveraging these powerful new technologies.
Tony Bingham and Marcia Conner explain why social media is the ideal solution to some of the most pressing educational challenges organizations face today, such as a widely dispersed workforce and striking differences in learning styles, particularly across generations. They definitively answer common objections to using social media as a training tool and show how to win over even the most resistant employees. Then, using examples from a wide range of organizations -- including Deloitte, IBM, TELUS, and others -- Bingham and Conner help readers sort through the dizzying array of technological options available and decide when and how to use each one to achieve key strategic goals.
Social media technologies -- everything from 140-character "microsharing" messages to media-rich online communities to complete virtual environments and more -- enable people to connect, collaborate, and innovate on levels never before dreamed of. They make learning dramatically more dynamic, stimulating, enjoyable, and effective. This greatly anticipated book helps organizations create a contemporary learning strategy that is as timely as it is transformative.
2013
Entrepreneurs are hungry. But it's not just because they're living on ramen and adrenaline while they pour their all into their business. Peter Cohan has found it's something deeper: a hunger to create the kind of world they want to work in.
Entrepreneurs are hungry. But it's not just because they're living on ramen and adrenaline. Peter Cohan has found they're driven by a hunger to create a working world in which they want to live—something they have to do without money or staff. No business strategy guide has addressed this unique combination of aspirations and challenges—until now.
Entrepreneurs are hungry. But it's not just because they're living on ramen and adrenaline while they pour their all into their business. Peter Cohan has found it's something deeper: a hunger to create the kind of world they want to work in. To leave a legacy, they build carefully with limited resources and maintain control of the venture's direction.
For years, students have told Cohan that the seminal business strategy guide, Michael Porter's Competitive Strategy, was too big-company focused. So Cohan -- who once worked with Porterhas written the first business strategy book to address start-ups' very different challenges.
Cohan focuses on six key start-up choicessetting goals, picking markets, raising capital, building teams, gaining market share, and adapting to changeexplaining the unique rules start-ups must follow. For example, when setting goals, large corporations try to maximize their long-term return on equity, but resource-poor start-ups have to plan by setting a series of short-term goalsand how they do this will mean the difference between blazing a trail or flaming out. When entering a new market, well-fed companies can invest substantial time and capital before ever launching a product, but hungry start-ups must get an adequate prototype in front of customers fast, get feedback, and quickly develop a viable business model or they'll starve to death.
For each of these six areas, Cohan provides a decision-making approach and lively case studies of what actual entrepreneurs have done. He extracts hard-hitting lessons not only for start-ups but also for investors and even established companies. Hungry Start-up Strategy offers a full menu of vital information for anyone seeking to cook up a thriving business from scratch.
Product: Online streamed self-assessment application (not downloaded), limited one-year subscription (5 tests or 12 months, whichever comes first), password controlled, view past results to track progress.
Duration: 18 questions covering six related topics rated 1 to 5 with 1 as 'Never' and 5 as 'Almost Always.' The self-assessment takes 5-10 minutes to answer.
Results: The bar graph and score chart shows overall results and specific results in the six related topics. The results include interpretation from author, next steps, follow-up questions to consider based on scores, author's closing statement, and print option.
BASED ON THE BOOK:
Introverts may feel powerless in a world where extroverts seem to rule, but there's more than one way to have some sway. As Jennifer Kahnweiler proves in this much-needed book, introverts can be highly effective influencers when, instead of trying to act like extroverts, they use their natural strengths. Kahnweiler shows how you can use those strengths to challenge the status quo, provoke new ways of thinking, effect change, and inspire others to move forward.
Kahnweiler identifies six unique strengths introverts have:
Kahnweiler includes a Quiet Influence Quotient quiz to measure how well you're using these six strengths now. Then, through questions, tools, exercises, and real-world examples, she helps you increase your mastery of these strengths. Quiet Influence is the must-have guide to deeper insight and greater impact that introverts have been waiting for and that extroverts can learn from.
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2009