Mobile has now become such an integral part of how we live that, for many people, losing a cell phone is like losing a limb. Everybody knows mobile is the future, and every business wants in, but what are the elements of mobile success?

SC Moatti, a Silicon Valley veteran who was an executive with Facebook, Trulia, and Nokia, gives businesses and professionals simple ways to thrive in this modern day “gold rush.” More than a book on technology, this is a book about human nature and what matters most to us.

Moatti shows that because mobile products have become extensions of ourselves, we expect from them what we wish for ourselves: an attractive body, a meaningful life, and a growing repertoire of skills. She has created an all-encompassing formula that makes it easy for any business to develop a strategy for creating winning mobile products.

Her Body Rule dictates that mobile products must appeal to our sense of beauty—but beauty in a mobile world is both similar to and different from what it means offline. The Spirit Rule says mobile products must help us address our deepest personal needs. And the Mind Rule explains that businesses that want to succeed in mobile need to continually analyze the user experience so they can improve every iteration of their products.

Moatti includes case studies from mobile pioneers such as Facebook, Uber, Tinder, WhatsApp, and more. The market is full of how-to books for programming apps, but no works examine what is required for success in the mobile era. Until now.

NEW EDITION, REVISED AND UPDATED

Speak Your Mind Effectively!

The best, most direct way to convey your intelligence, expertise, professionalism, and personality to other people is through talking to them. But most people have no idea what they sound like. And even if they do, they don't think they can change it. It's the Way You Say It is a thorough, nuts-and-bolts guide to becoming aware and taking control of how you communicate with others.

Dr. Carol Fleming provides detailed advice and scores of exercises for

• Understanding how others hear you
• Dealing with specific speech problems
• Varying your vocal patterns to make your speech more dynamic
• Using grammar and vocabulary to increase your clarity and impact
• Reinforcing your message with nonverbal cues
• Conquering stage fright

An entire section of the book focuses on communication issues in the workplace—interviews, presentations, voice mail, and more. Dr. Fleming puts a human face on her advice through vivid before-and-after stories of forty men and women who came to her for help.

• By the author of the bestselling audiobook The Sound of Your Voice (over 180,000 copies sold)
• Helps readers improve every aspect of verbal communicationand even nonverbal communication
• Filled with scores of simple, practical, immediately useful exercises
• Click here for the press release

The best, most direct way you convey your intelligence, expertise, professionalism, and personality to other people is through talking to them. And fairly or not, people form judgments about you based not only on what you say but on how you say it. This is particularly true in business situations, where first impressions really count. You may have only a few minutes to interview for a job, pitch your services, describe your business plan, or close a sale.

But most people have no idea what they sound like. And even if they do, they dont think they can change it. They assume its something theyre born with, as immutable as height. But its not. Its the Way You Say It is a thorough, nuts-and-bolts guide to becoming aware and taking control of how you communicate with others.

Carol Fleming provides detailed advice and scores of exercises for understanding how others hear you and for dealing with specific speech problems like talking too fast, too high, too soft, and so on. But she goes far beyond that to home in on the more subtle aspects of vocal communication. She shows how to vary your vocal patterns to make your speech more dynamic and compelling, use grammar and vocabulary to increase your clarity and impact, and reinforce your message with nonverbal cues. An entire section of the book focuses on communication issues in the workplaceinterviews, presentations, voice mail, and more. She puts a human face on her advice through vivid before-and-after stories of forty men and women who came to her for help.

No matter how brilliant you are, if you cant communicate well youll be stymied at every turn, on the job and off. Like it or not, your voice is you. Carol Fleming gives you the tools you need to make your voice an effective instrument not just for conveying information but for conveying the essence of who you are to the world.

You already know why your company should go green. This comprehensive guide tells you how to do it profitably. It details every step of the process—from getting employee buy-in and conducting a current sustainability audit to developing a plan of action and measuring progress. Nuts-and-bolts guidance helps you make continuous, cost-effective improvements and shift the prevailing business culture by infusing green practices into your organization's very DNA.

Through illustrative examples from a wide variety of industries, this book shows how to
• Design sustainable products • Green your facilities • Find green vendors • Use renewable energy • Reduce harmful emissions • Recycle waste products, and more

The emphasis is on practicality—stand-alone chapters you can read when you need them and tools you can use to implement change in any area of your organization.

• The first book to show small and medium-sized companies how to go green not just cost effectively, but profitably.

• Offers detailed, specific advice and tools for greening every area of an organization

• Copublished with Social Venture Network, one of the nations leading socially responsible business organizations

If you run a small to medium-sized business and youre wondering whether or not to go green, this book probably isnt for you. Although David Mager and Joe Sibilia do include ten reasons that sustainability makes economic and ecological sense, theyre not here to convince you why. Street Smart Sustainability is about howdetailed, nuts-and-bolts, step by step advice on how to green business green profitably.

Read cover to cover this is a comprehensive A to Z handbook, but each chapter also works as a self-contained stand-alone guide to a specific business function.  So if you need to you can go right to whichever chapter speaks to your needs at the moment. 

Mager and Sibilia begin by discussing how to get employee buy-in to and motivate your company into becoming sustainable. Then they cover how to get startedauditing your current sustainability position, developing a plan to move forward, and quantitatively measuring your progress.

With a plan and metrics in place, Mager and Sibilia move on to the particulars.  They detail how to design products to be sustainable from the get-to, green your facilities, use renewable energy, minimize your carbon footprint, find green vendors to work with, reduce harmful emissions, and recycle waste products. The book is filled with real-world examples from a variety of businesses and industries. The emphasis is always on practicalitybesides seasoned advice Mager and Sibilia provide a wide range of tools you can use immediately to implement their suggestions

Street Smart Sustainability is a road map to the sustainable low-hanging fruit at a time when the public is hungry for businesses that demonstrate genuine respect for the environment. It provides simple tools so you can make continuous, cost-effective improvements in your sustainability practicespractices that diffuse into the organizational DNA and become fixtures, shifting the prevailing corporate culture.

50% of the U.S. population aged 40 and older test out to be introverts, as do 40% of top executives. Kahnweiler's The Introverted Leader is the first book to offer this staggeringly large audience the tools to effectively deal with a common disposition. It offers many ways for people to turn their shyness into leadership strengths and advantages.In our outgoing, type A business culture, introverts can feel excluded, overlooked, or misunderstood, their reticence mistaken for reluctance, arrogance, or even lack of intelligence. But Jennifer Kahnweiler shows that not only can introversion be managed, it can even be a source of strength. Ask Bill Gates and Warren Buffett, two of the leaders she cites as shy introspectives who have developed ways to thrive in a challenging environment.

It is estimated that as many as 40 per cent of executives are introverted to at least some extent. Based on conversations with over 100 of these men and women, Kahnweiler lays out a progressive four-step strategy for succeeding in an extroverted world. First, preparation: carefully devise a game plan for any potentially anxiety-producing situation. Then presence: knowing that you're prepared, be completely focused on the present moment or activity. Next, push: with a firm foundation of preparation and presence, go beyond your comfort zone. And finally, practice, practice, practice.

After a revealing Introverted Leader Quiz to help you deepen your understanding of where focused improvement will produce maximum results, Kahnweiler shows exactly how to apply the four P's approach in six areas that are particularly difficult for introverts, such as public speaking, heading up projects, participating in meetings, and more. The goal, she emphasizes, is not personality change—you work with who you are, not against it. In fact, she shows that introversion can actually be a plus in areas like listening skills and written communication. But as a result of reading this book, leaders and aspiring leaders who find it intimidating to be around people will learn to embrace the experience, rather than see it as something to be avoided or endured, and as a result advance their careers and contribute more fully to their organizations.

If you're one of the millions of people who are feeling overcommitted, overworked, and overtired, you've probably already learned that you can't juggle your way to a balanced life. With ever-increasing demands at work and at home, juggling only leads to exhaustion and frustration. Beyond Juggling presents five alternative strategies--Alternating, Outsourcing, Bundling, Techflexing, and Simplifying--that don't require either hyperactive time management or drastic career downshifting. Instead, it offers a collection of tools to help you craft a realistic rebalancing plan, tailored to your life needs and career situation.

Extremely practical, Beyond Juggling details the five strategies, explains the rewards and drawbacks associated with each, and provides real-life case studies of people who have used each method successfully to rebalance their lives.

Using the self-assessment instrument included in the book, you'll be able to pinpoint the work-life strategy (or strategies) you are currently using. Additional quizzes and checklists will help you take steps to reduce the dissonance between your professional and personal lives and achieve more of the balance you crave.

• Written specifically for people who want to stay highly involved in both their careers and their personal lives, rather than simplifying or cutting back in some way
• Details four alternative strategies people can use to effectively balance their work and personal lives
• Numerous case studies show how real people have successfully implemented these strategies
• Exercises help readers find strategies that are compatible with their own life choices and goals
• For more information, visit www.beyondjuggling.com

In all too many companies, once a business plan is created there is no systematic follow-up. The plan is filed and forgotten until it's time for the annual review-and the result is repeated failure to achieve goals and objectives. Seasoned organizational consultant Michele Bechtell draws on twenty years of experience to describe a straightforward, easy-to-implement, yet powerful set of business review techniques that will transform a traditional static paper plan into a reliable targeting process to produce quantum leaps in performance.

Bechtell shows how to:

• Identify the priority measures requiring continual review,
• Detect and respond to early warning signs,
• Accelerate the change process to drive current objectives,
• Link lessons from one cycle to the next for dramatic results, and much more.

Each chapter includes sample forms, tools, and graphics easily customized for your organization. If you are stretching toward a compelling vision, attempting to implement a strategy, or have tried and failed to achieve a desired goal or objective, this book is a must-read.

On Target shows that by making business review an ongoing process, rather than an isolated event, you can achieve dramatic results at any level of any organization.

• Offers detailed, practical advice on how to conduct an effective business review that will deliver dramatic results at any level of any organization
• By the author of the bestselling The Management Compass (87,000 copies sold)
• Shows how to achieve quantum leaps in performance by making business review an ongoing process, not an isolated event